Getting pricing right is a major challenge - too low and it can have a negative impact on perceived product or service quality; too high and it can alienate the savvy consumer.
See how we have helped our clients to understand what really interests and motivates consumers across a range of sectors including; Healthcare, Charity, Technology etc.
Find our more on how we have successfully maximised our client's income and ROI. Our proven technique allows clients to ask customers or supporters at what point they would buy.
|Available Price Testing Success Stories|
|Healthcare: Consumers Expected Retail Price|
|Healthcare: Testing Three Price Points across Demographics|
|Professional Services: Consumers Price Expectations for New Service|
|Technology: Consumers likelihood to Buy at different Price Points|
|Charity: Creative have an Effect on how much Donors are Willing to Give|
|Our Marketing Solutions|
|Identify the right products to develop further||Ideas Index|
|WHAT makes your customers consent to marketing - and WHY||Consent Optimising Benchmarks|
|We are not learning fast enough||Fast Research|
|How can I integrate social media effectively?||Digital Testing|
|How do consumers in different countries react to our ideas?||Cross Country Evaluation|
|Where can I get more of my best profile of customers?||Customer Profiling|
|How can creative be improved?||Creative Testing|
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