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Our annual legacy consideration tracker has now surveyed 20,000 of the over 50’s, (5,000 in October), explores the very personal decision of why supporters choose certain charities to leave a Gift in their Will to yet exclude others, even though they are happy to support them.
From this super fresh research we will reveal : 10 legacy insights in 30 minutes :
Which charities are the winners and losers?
How might this affect your own targeting and messaging?
The increased importance of being ‘favorite’
The growth of Will writing online.
fastmap are regularly sending out updates on new marketing insights, events we are speaking at, our free webinars and much more. By downloading our content, we will add you to our mailing list. You can unsubscribe at any time.