Global Marketing Strategies and climate change
Climate change…Who cares?

Despite what a certain business-man-turned-leader-of-the-free-world says, climate change is happening. Its effects are shown throughout the world, from the drying of Peru’s glacial lake to...

3 Environmental Issues We All Care About

In global marketing, as in all types of creative testing and concept testing, you often find that people’s opinions differ. These differences need to be...

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